Sellers

Selling your home is a privilege. We have been honored to work with sellers just like you for  25+ years specializing in the Knoxville and surrounding areas.

When it comes to selling homes, we use a thoughtfully crafted, end-to-end sales strategy designed to create real results. Every step is intentional, from how we prepare a home for market to how we attract serious buyers and negotiate top dollar. We combine market expertise, strategic presentation, and powerful marketing to make your property stand out. Whether it’s getting eyes on your listing through the right channels or positioning it in the best possible light, we know how to generate momentum and keep it going.

While the tools and methods we use are always evolving with the market, our mission remains the same: to sell your home quickly, efficiently, and for the highest possible return—while keeping you informed and confident throughout the entire process.

Our strategy is rooted in experience, fueled by creativity, and driven by results. Simply put: we know what works, and we know how to deliver.

One of the most critical pieces of the home sale puzzle is setting the right price for your property. We will conduct a Comparative Market Analysis (CMA) using the Multiple Listing Service (MLS) to determine the best price you can expect to receive for the least amount of time on the market, setting the right price for your house at market value.

Beware of agents who price your home higher than its comps. Houses priced too high do not sell quickly, and the longer a home is on the market, the more perceived value it loses.

We will also make suggestions on how to get your property sale-ready and open home ready. From there, we will:

• Feature your home on its own single property listing website, one of the most effective ways to provide detailed information about your home – including photos and video – to the 90% of home buyers who conduct their searches online.
• Market your home through multiple listing and advertising channels – online and via traditional means.
• Host open homes and actively seek feedback from any prospective buyers.
• Field all offers and queries about your property, and communicate these to you promptly.
• Make offers and counter-offers on your behalf.
• Negotiate with the seller’s agent or seller on your behalf.
• Review and explain real estate contracts.